As Alexander van Elsas points out in his post, people don’t like walled gardens, or at least not for long. If nothing else, America Online proved that. In the early stages of a market the walled garden makes sense, and people are happy to enter into it because it has all kinds of benefits they can’t get elsewhere. Eventually, however, it starts to seem more and more like a Soviet-style “managed economy,” and less like something people might actually want, and they start to move elsewhere.
You can see some of that already happening with the launch of Google’s OpenSocial and Google Connect, and Facebook’s Friend Connect and so on — being open has become a competitive advantage, and even Microsoft has to have realized that by now. In any case, Jason Kaneshiro says there’s an easy response if someone like MicroHooBook tries to keep things walled off: just stop using their products. Meanwhile, Facebook CEO Mark Zuckerberg continues to insist that the site plans to remain independent.
