At this point, I couldn’t really care less who eBay sells Skype to, whether it’s Google — as the current crop of rumours seems to indicate — or Microsoft, or even Dunkin Donuts for that matter (don’t laugh; I can see a business model there). As Fred notes, it has never made any sense as part of eBay, and certainly not $4-billion worth of sense, and it doesn’t make any sense now. Meg Whitman managed to sell that idea to a gullible board desperate for growth of any kind, and instead they got a bag of goodwill the size of Manhattan, which they eventually wrote off.

Skype could have a huge amount of value as part of Google. Maybe even as much as eBay offered in the beginning, but certainly a lot more than it has produced for the auction provider. Google has made it obvious that it wants to move into mobile with Android, it’s financing wireless initiatives — voice calling either on the PC or on a mobile makes sense as a place for Google to go, if only because it could integrate the app not just with Google Talk but with its core search business and its money-spinning keyword ad business. Let’s hope this one actually comes true.

About the author

Mathew 2420 posts

I'm a Toronto-based senior writer with Fortune magazine, and my favorite things to write about are social technology, media and the evolution of online behavior

4 Responses to “Memo to eBay: Just sell Skype already”
  1. Mathew, could you maybe elaborate a little bit on your Dunkin Donuts / Skype business model? Would love to hear that… ;-)

  2. as a reader, what i would like most of all is for some smart reporter to actually do the legwork and check out the rumor. is any of this true, for pete's sake? i mean, are we all going to comment upon comments upon comments – upon RUMORS? jeesh, this is getting out of control

  3. I sell Skype account banlace 30EU . It's Price 5$ per one. Payment via LR ( Libertyreserve.com ) Pm me: Moneypro82 ( Yahoo messenger ) If you need

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