Yahoo says search is over — it hopes
My friend Tony Hung from Deep Jive Interests — who was a one-man live-blogging machine at our recent mesh conference, as well as being on a panel (about the future of journalism, coincidentally enough) — has a great post about Yahoo’s sudden realization that search isn’t all that important any more. If those comments sound like sour grapes to you, you’re not the only one.
Tony’s point is that Yahoo is talking about how “personalization” is the future, rather than pure search, and to him (and me) that sounds a lot like what social networks such as Facebook do. So does Yahoo wish they had coughed up the $1-billion or whatever it was to buy Facebook when they had the chance? I expect they do. Imagine how thrilled they will be when Google does a deal to drive the search inside Facebook (not that I know anything, but I could see it happening at some point).
Go read Tony’s whole post. Thought-provoking.
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