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Google gobbles Feedburner — officially

Posted by Mathew @ 3:32 pm on June 1 2007 | |

And so another rumour comes true — with Google officially acquiring Feedburner — and another startup gets acquired by a giant. In journalism, that officially makes it a trend, since we can now add that deal to CBS buying Last.fm and eBay acquiring StumbleUpon. I confess that the Googleburner deal makes a whole lot more sense than either CBS.fm (which I think makes a little sense) and the eBayUpon deal (which makes very little). I wrote about the Googleburner rumours awhile back, after Sam Sethi at Vecosys broke the news. I know that this deal is only going to feed the “Google is too big and possibly evil” theorists, but I think that’s over-reacting just a tad. My friend Scott Karp has some thoughts at Publishing 2.0

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Mathew posted this article under Google, Social networks, Web2.0 on Friday, June 1st, 2007 at 3:32 pm. . You can follow any responses to this entry through the RSS 2.0 feed, and you can also view Technorati Linkbacks or check for other responses using YackTrack.