Has blogging jumped the shark?

by Mathew on June 30, 2006 · View Comments

I’m tempted to declare that blogging — once the domain only of Web geeks and teenaged girls — has officially jumped the shark, with the news (via Bloggers Blog) that a reference to blogging appeared in a Family Circus comic on Wednesday. In Dilbert, sure. In Archie, even. But Family Circus? That most boring and suburban of comics, renowned for recycling those same “Billy tries to get somewhere but gets distracted” comics every month?

Yes indeed — Billy’s sister is running a lemonade stand and tells the customers that Billy is her advertising manager, and he’s inside blogging about the business. I kid you not. So that’s it, folks. Time to wrap it up and move on to something else. Oh yes, and speaking of “jumping the shark,” that phrase has also officially jumped the shark, since the site that popularized it has been bought by TV Guide magazine. Is nothing sacred anymore?

family circus
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  • http://rickmahn.com Rick Mahn

    hehehe…

    Mathew, I don’t know whether to laugh or cry – you may be right, the term is getting thrown around quite a bit. On the flip side today, I ran across what I’ll call arrogant ignorance regarding blogging “why would I want a blog in addition to a web site?” with the person refusing to even hear what a blog is for.

    Thanks!

  • http://publishing2.com/2006/07/01/old-media-fascist-talk/ Publishing 2.0 » Old-Media Fascist Talk

    [...] Cartoons like this made Mathew Ingram wonder whether blogging has jumped the shark. With the whole PayPerPost mess its hard to argue that it hasn’t. I start to wonder whether media itself has jumped the sharp. [...]

  • http://sethf.com/ Seth Finkelstein

    Actually, “Family Circus” is sometimes now written by the original cartoonist’s son, and you can often tell the difference – this was almost certainly one of those.

    But blogging has definitely transitioned, from “in-crowd” to “serious sucker bait”. Whether you want to call that “jumping the shark”, or “business opportunity”, is a matter of perspective.

  • http://www.agoracom.com George Tsiolis

    I will disagree and say we haven’t even hit the ramp yet, let along jump the shark. The term “blogging” is everywhere but my anecdotal research concludes most people don’t know what a blog is and most business people (non-tech business) don’t have a clue as to how to incorporate blogging.

    I firmly fit into the latter just a couple of months ago but undertook plenty of research + attending mesh to figure it out. Most of my peers haven’t made that jump.

    Best,
    George

  • http://www.hanrss.com/myfeeds_main.qst?fsrl=17725&ssrl=47086 한RSS

    [...] And for what it’s worth, I think slamming Ted Murphy is kind of an immature response. Don’t like his company or his idea? Fine. But suggesting that he’s the devil is taking things a wee bit too far for my liking. Rob Hyndman and Mark Evans also have some thoughtful responses to the whole brouhaha. Has blogging jumped the shark? Mathew Ingram 2006-07-01 02:22 작성 | Blogs, Web2.0 I’m tempted to declare that blogging — once the domain only of Web geeks and teenaged girls — has officially jumped the shark, with the news (via Bloggers Blog) that a reference to blogging appeared in a Family Circus comic on Wednesday. In Dilbert, sure. In Archie, even. But Family Circus? That most boring and suburban of comics, renowned for recycling those same “Billy tries to get somewhere but gets distracted” comics every month? [...]

  • http://www.publishing2.com/2006/07/01/old-media-fascist-talk/ Old-Media Fascist Talk » Publishing 2.0

    [...] Cartoons like this made Mathew Ingram wonder whether blogging has jumped the shark. With the whole PayPerPost mess its hard to argue that it hasn’t. I start to wonder whether media itself has jumped the sharp. [...]

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