Why on earth would Google do a PC?

by Mathew on January 4, 2006 · View Comments

There’s been a mountain of chatter on the Web about rumours that Google might announce a Google PC – rumours that got a new lease on life from a recent piece in the Los Angeles Times, although they have been around for a while. Those rumours, which have been tracked by CNet, have now been denied by a spokesman for the search giant, and by Wal-Mart, which was supposed to be the company’s partner (along with Wyse Technologies).

It’s a tempting rumour in part because people seem to lust for a strong competitor for Microsoft – and what better competitor than a cash-rich company with a great brand and a market value that is bigger than Coca-Cola and Cisco Systems, and just behind IBM? A little Google cube with a version of Linux on it and some Web-based office software sounds so great, doesn’t it?

The only downside is that it seems like a pretty stupid idea in a lot of ways, as Carlo at TechDirt and John Battelle have both noted. Why should Google bother selling such a system, when it can just avoid all the cost and hassle by distributing software that does the same thing on other people’s computers? I just don’t see the point. Neither does Alec Saunders, (who invokes the ghost of Michael Cowpland).

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  • http://blog.larixconsulting.com/blog Main Page — A View from the Isle

    I mentioned this to my girlfriend last night as an example of how blogging has changed how news/rumours/information is distributed quickly on the blogosphere. With the denials coming out quickly I put it out of my mind for now. I noticed thatMathew Ingram was talking about it today and he cited Techdirt and Jon Battelle in the discussion. The thread … why in the world would Google do this? [IMG Ads by AdGenta.com]Perfect and so true. Look Google is awesome.

  • http://afreytes.blogspot.com/2006/01/its-bird-its-plane-no-its-googlepc.html The Information Soldier

    Read what some other bloggers are saying here, here, here andhere. The information soldier wants to be armed with a Google PC… RIGHT NOW!…

  • http://www.robhyndman.com Rob Hyndman

    Completely agreed. The rumour has drawn attention purely because it has geekish celebrity all over it. But it makes absolutely no sense at all.

    Which doesn’t mean it won’t happen. :)

  • Mathew

    True enough, Rob — it wasn’t that long ago I was saying all the same things about how stupid it would be for eBay to pay $2-billion for Skype :-)

  • http://www.stuartmacdonald.ca Stuart MacDonald

    GOOG PC thing: two words — sil-ly.

    Skype at $2b thing: two words — sil-ly.

    - Stuart

  • http://www.wickedinnovations.com professional web designer

    please stop google…please stop google….

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