Posts tagged as:

twitter

Reuters: An editor-in-chief Twitters

by Mathew on January 30, 2009 · View Comments

David Schlesinger, the editor-in-chief of Reuters News, has a fascinating post up at his blog, Full Disclosure — a fitting title, given the topic of the post. Schlesinger writes about how he has been Twittering from the World Economic Forum in Davos, Switzerland and how his Twitter messages (or “tweets,” as people insist on calling [...]

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Tweetdeck rules — that is all

by Mathew on January 10, 2009 · View Comments

Mike Arrington has a post up at TechCrunch about a Twitter client called Tweetvisor, which he says is “a contender for best alternate Twitter interface” (next the to the Web interface, presumably). I had a look, but like my friend Mark Evans — who wrote a post on his Twitterrati blog — I was underwhelmed [...]

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Everyone knows that the Web speeds up the metabolic rate of many businesses (not to mention lowering the barriers to entry for competitors, of course) but the story of Twply.com has to be a new record: going from hot startup to scapegoat to selling the business in less than 24 hours. It’s as though someone [...]

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Do brands belong on Twitter? Yes and no

by Mathew on December 13, 2008 · View Comments

Guest poster Mark Drapeau has a piece up on Mashable that looks at what — for the social-media sphere at least — has become an age-old question: should companies and brands be on Twitter? He comes to the conclusion they should not, for a whole bunch of what are very good reasons, including that company [...]

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Pepsi & Twitter as early-warning device

by Mathew on December 8, 2008 · View Comments

Over the past year, Twitter has become a wildly-popular social network, allowing people to stay in touch not just with their friends but also with celebrities like MC Hammer and Shaquille O’Neal, who use the service to talk directly to their fans. For many companies, meanwhile, Twitter has effectively become a real-time market-survey tool. Comcast [...]

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