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	<title>mathewingram.com/work &#187; Rogers</title>
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		<title>The Canuck iPhone: Apple doesn&#8217;t care</title>
		<link>http://www.mathewingram.com/work/2008/07/07/the-canuck-iphone-apple-doesnt-care/</link>
		<comments>http://www.mathewingram.com/work/2008/07/07/the-canuck-iphone-apple-doesnt-care/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 22:46:12 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[Rogers]]></category>

		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=2539</guid>
		<description><![CDATA[Just for the record, I think the Rogers data plans for the new Canadian version of the iPhone are crap, and I&#8217;ve said so a number of times. I&#8217;m not here to apologize for the company, or anything like that, and I would love it if someone could wave a magic wand and produce a [...]]]></description>
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<p>Just for the record, I think the Rogers data plans for the new Canadian version of the iPhone are crap, and <a href="http://www.mathewingram.com/work/2008/06/28/rogers-iphone-get-a-second-mortgage/">I&#8217;ve said so</a> a number of times. I&#8217;m not here to apologize for the company, or anything like that, and I would love it if someone could wave a magic wand and produce a better plan. But at the same time, I think the idea that Apple cares enough to step in and threaten Rogers by <a href="http://apple20.blogs.fortune.cnn.com/2008/07/07/apple-rogers-falling-out-a-story-too-good-to-be-true/">promising to delay</a> shipments of iPhones or send them elsewhere is&#8230; well, ridiculous. Do I know for sure whether the report at Smithereens is true or not? No. But I just find it hard to believe that Apple cares much what Rogers charges for the iPhone at this point.</p>
<p>Does Apple care what providers charge for the Jesus phone? Sure it does, because it wants to generate as much demand for the handsets as possible. That&#8217;s why it negotiated so hard with AT&#038;T before the launch in the U.S., and no doubt negotiated pretty firmly with Rogers as well, in advance of the Canadian launch. But don&#8217;t you think the two companies would have come to an agreement about what Rogers would charge? The two sides have reportedly been negotiating for months. (<b>Update:</b> A Rogers spokesperson says inventory levels <a href="http://www.betanews.com/article/Report_claims_Apple_not_happy_with_Rogers_carrier_disagrees/1215448322">haven&#8217;t changed</a>).</p>
<p>For Apple to start <a href="http://smithereensblog.blogspot.com/2008/07/apple-flips-rogers-bird-week-before.html">yanking shipments</a> at this point would be a bizarre move for the company to make, and would likely open the company up to legal claims by Rogers, depending on the terms of their agreement. I know that the popular mythos about Apple is that Steve Jobs gets to do whatever he wants, and strides around the globe dispensing goodies &#8212; or lumps of coal &#8212; at his whim, like Santa Claus in a black turtleneck, but I just don&#8217;t think that&#8217;s how things really work. At this point, I think that would-be Canadian iPhone users are <a href="http://www.ruinediphone.com/">on their own</a>.</p>
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		<title>Rogers iPhone: Get a second mortgage</title>
		<link>http://www.mathewingram.com/work/2008/06/28/rogers-iphone-get-a-second-mortgage/</link>
		<comments>http://www.mathewingram.com/work/2008/06/28/rogers-iphone-get-a-second-mortgage/#comments</comments>
		<pubDate>Sat, 28 Jun 2008 11:16:41 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[Rogers]]></category>

		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=2527</guid>
		<description><![CDATA[Whoever leaked the supposed memo with Rogers&#8217; pricing for the Canadian iPhone played a cruel joke on their fellow Canucks: instead of the much-hoped-for $30 unlimited data plan &#8212; like AT&#038;T users in the U.S. have &#8212; we get a series of plans that start at twice that amount, and the cheapest plan comes with [...]]]></description>
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<p>Whoever leaked the supposed memo with Rogers&#8217; pricing for the Canadian iPhone played a cruel joke on their fellow Canucks: instead of the much-hoped-for $30 unlimited data plan &#8212; like AT&#038;T users in the U.S. have &#8212; we get a <a href="http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&#038;STORY=/www/story/06-27-2008/0004840130&#038;EDATE=">series of plans</a> that start at twice that amount, and the cheapest plan comes with a pathetic 400 megabytes of data and a paltry 75 text messages. If you want 200 text messages (which many U.S. plans come with) and a gigabyte of data per month, you have to spend a whopping $100 &#8212; oh yeah, and that&#8217;s without the ridiculous &#8220;system access fee&#8221; that gets tacked on, and call display is extra too.</p>
<p>The most common response to the plans so far, at least to judge by a <a href="http://summize.com/search?q=rogers+iphone">Twitter search</a> and a blog search, is virtually unprintable &#8212; as was the original domain name of <a href="http://www.fuckyourogers.com">this website</a>, which is collecting names on a petition to send to the Competition Bureau (as of Sunday morning, the site <a href="http://apple20.blogs.fortune.cnn.com/2008/06/29/9000-canadians-petition-steve-jobs-for-iphone-rate-relief/">had accumulated</a> more than 10,000 names). There are some detailed responses <a href="http://courtordered.wordpress.com/2008/06/27/unlimited-data-with-your-rogers-iphone/">here</a>, and also <a href="http://apeatling.wordpress.com/2008/06/27/iphone-3g-costs-uk-vs-usa-vs-canada/">here</a>, and serial tech entrepreneur Albert Lai has a response to the plans <a href="http://simplyalbert.blogspot.com/2008/06/rogers-iphone-pricing-w-no-unlimited.html">here</a>. Former Tory candidate Stephen Taylor calls it <a href="http://www.stephentaylor.ca/2008/06/rogers-iphone-plan-a-rip-off/">&#8220;a rip-off.&#8221;</a> </p>
<p>As my friend Mark Evans <a href="http://www.markevanstech.com/2008/06/27/rogers-unveils-iphone-pricing/">notes</a> on his blog, Rogers is clearly going for the cash grab here. I wish I could say that I was surprised, but this is pretty much what I was expecting. I think Rogers knows that Apple devotion and early-adopter syndrome will drive <a href="http://twitter.com/amugford/statuses/845387948">plenty of people</a> to buy an iPhone regardless of the plans, and they will make boatloads of money on them, and everyone else can get stuffed. It&#8217;s a shame that Canada&#8217;s cellphone market is such fertile ground for plundering.</p>
<p><b>Update:</b></p>
<p>A Rogers account representative emailed me some additional info (which she also sent to Tris Hussey of <a href="http://www.mapleleaftwo.com/the-official-word-on-iphone-pricing-in-canada/">Maple Leaf 2.0</a>). In a nutshell, she says that you can choose one of the new data plans and add a voice plan, or you can add a data plan to your existing voice plan (but not one of the iPhone bundles). Upgrading to the iPhone from your existing phone and plan starts at $199.</p>
<blockquote><p>&#8220;Rogers customers &#8230; can select from the new data pricing (ranging from $30 for 300MB to $100 for 6GB or $50 Flex Rate plan) and add a voice plan, or they can choose a combined voice and data plan to best suit their individual needs. Customers are not required to take the value packs, and can order most other features a la carte, such as $7 for Caller ID.</p>
<p>Existing customers can keep their existing voice service plan and pick a separate data plan (not in the iPhone 3G bundle) to meet their needs. They will need to check their upgrade eligibility, but any customer with a monthly service fee that is over $30 can upgrade to an iPhone 3G at $199 (for the 8GB model).&#8221;</p></blockquote>
<p><b>Update 2:</b></p>
<p>Jevon at Wirelessnorth.ca points out some fine print in the Rogers contract that could <a href="http://wirelessnorth.ca/2008/07/01/need-out-of-your-iphone-contract-1100-please/">jack up your costs</a> for the iPhone even further &#8212; to the tune of $1,100 or more, thanks to a mammoth &#8220;break fee&#8221; that you will be charged if you try to escape from your three-year contract early.</p>
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