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moms

Mommy bloggers marketing pile-on

by Mathew on October 29, 2006 · View Comments

We all know that marketers are targeting bloggers, hoping to get some word-of-mouth going. And it seems they are going after mommy bloggers in particular, no doubt influenced by recent stats that say most moms prefer receiving advice about products from other moms. Here’s an anecdote that appeared in Saturday’s National Post from the recent [...]

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