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After the amazing Diet Coke-Mentos video from the guys at exploded onto the scene thanks to YouTube (and later Revver), there was a sharp divide between the reaction from Mentos and Coca-Cola. The Italian company that makes Mentos saw it as free advertising and immediately wanted to do something with the Eepybird team --…


Coke finally grabs a clue

by Mathew on October 24, 2006 · 3 comments

Coca-Cola, the giant sugar-water purveyor, has finally seen the light when it comes to the famous Diet Coke-and-Mentos video that became a viral hit on YouTube and Revver earlier this year. If you haven't seen it, the video shows the Eeepybird team -- two guys in white lab coats and goggles, who are really a…