One interesting thing is that there are ads all over the front page — for things like steamship travel, houses for rent, and new technology like the steam engine and “self-adjusting spring skates,” whatever those are. One steamship company was offering passage from New York to London: a first-class cabin cost $80, a second-class cabin was $50 and steerage was just $30.
Interestingly enough, most of the items on the front page aren’t what we would consider news stories but are letters from abroad, written in a personal style and frequently with little news at all — one reprinted from the London Telegraph is probably over 1,000 words and mentions that Montreal has a population of more than 75,000 and is therefore “the most populous city in British North America.” It also mentions (no doubt playing to the home-town crowd) that “the assertion that the British provinces are anxious to join the Union is baseless and absurd.”
There’s also a notice to the public of “an imposter, wearing the dress of a Roman Catholic priest… he is a drunken vagabond — an Irishman.” And another notice mentions the wonderful new technology of “coal oil” lanterns, describing how people were endangering their eyesight by reading or darning by the light of the fire or a shared candle, and how with this new technology, “each house can have for the same expense a light exceeding half a dozen candles.”
When it comes to ads, in addition to the steamship advertisements, there are ads for spectacles, boots and shoes, live hogs and furniture — but the largest ad stretches the length of the page vertically and is for “Dr. Hoofland’s German Bitters,” which the ad says is “not a rum drink but a highly concentrated vegetable extract” that will “effectively and most certainly cure all diseases rising from a disordered liver, stomach or kidneys.” It then lists the symptoms of these diseases as:
“Constipation, Inward Piles, Fulness or Blood to the Head, Disgust for Food, Sour Eructations, Sinking or Fluttering at the Pit of the Stomach, Swimming of the Head, Hurried and Difficult Breathing, Fluttering at the Heart, Dots or Webs before the Sight, Deficiency of Perspiration, Sudden Flushe of Heat and Constant Imaginings of Evil”
The ad also goes on at some length about how other bitters are “compounded of cheap whiskey or common rum,” and that this class of bitters “has caused and will continue to cause hundreds to die the death of the Drunkard.” And it recommends that Dr. Hoofland’s be used specifically for “delicate children… suffering from marasmus, wasting away, with scarcely any flesh on their bones.” One bottle, the ad says, and “they will be cured in a very short time.”
There’s also a large ad about an estate auction to be held at a law office on King Street “in pursuance of a Decree by the Court of Chancery of Upper Canada, at twelve of the clock noon.” The lots to be sold include one at the corner of Queen Street and William Street with “a Blacksmith’s Shop and a small frame Dwelling House” which are being leased for “24 pounds per annum.”