Posts tagged as:

engagement

Choire Sicha, former editor of Gawker and now co-founder of The Awl, points out that the Gawker offices have a large screen mounted on the wall that shows the top most-read stories on the site in terms of unique visitors, allegedly to motivate writers at the blog network (although it's interesting to note that this…

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After the amazing Diet Coke-Mentos video from the guys at Eepybird.com exploded onto the scene thanks to YouTube (and later Revver), there was a sharp divide between the reaction from Mentos and Coca-Cola. The Italian company that makes Mentos saw it as free advertising and immediately wanted to do something with the Eepybird team --…

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