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	<title>mathewingram.com/work &#187; dogster</title>
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		<title>Financing for a Web 2.0 joke</title>
		<link>http://www.mathewingram.com/work/2006/09/14/financing-for-a-web-20-joke/</link>
		<comments>http://www.mathewingram.com/work/2006/09/14/financing-for-a-web-20-joke/#comments</comments>
		<pubDate>Thu, 14 Sep 2006 19:19:06 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Social networks]]></category>
		<category><![CDATA[Web2.0]]></category>
		<category><![CDATA[catster]]></category>
		<category><![CDATA[dogster]]></category>
		<category><![CDATA[financing]]></category>

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		<description><![CDATA[Got any good Web 2.0 jokes? Maybe one of them might be worth financing for a million bucks or so &#8212; just like Dogster and Catster. The gang behind the social-networking sites for pet owners just raised some cash from a group of venture investors, including blogger Michael Parekh, Josh Schachter of del.icio.us and one [...]]]></description>
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<p>Got any good Web 2.0 jokes? Maybe one of them might be worth financing for a million bucks or so &#8212; just like <a href="http://venturebeat.com/?p=1888">Dogster and Catster</a>. The gang behind the social-networking sites for pet owners just raised some cash from a group of venture investors, including blogger <a href="http://mp.blogs.com/">Michael Parekh</a>, Josh Schachter of <a href="http://del.icio.us" title="http://del.icio.us" target="_blank">del.icio.us</a> and one of the guys who founded Hot or Not. As Matt Marshall at Venture Beat notes, the site is devoted to pet lovers &#8212; many of whom post journal or blog entries by taking on the character of their pets.</p>
<p>Dogster started as a satire on the (then) popular social-networking site Friendster &#8212; but it is a joke that has become a profitable business with revenue of $100,000 a month and other enviable &#8220;metrics,&#8221; according to VC blogger Jeff Clavier <a href="http://blog.softtechvc.com/2006/09/mo_money_to_bui.html">here</a> (Jeff is a member of the syndicate of investors). It&#8217;s not the first Web 2.0 joke to get financing, however: Consummating, a dating site for geeks, also <a href="http://www.consumating.com/faq.pl?topic=about">started as a joke</a> and was acquired by CNET last year.</p>
<p>Does the fact that something which began as a joke got financing mean that financing for Web 2.0 companies is a joke? Feel free to discuss amongst yourselves. And have a look at possible buyout/financing candidates on <a href="http://supr.c.ilio.us/blog/2006/02/28/the-great-web-20-joke-list-20/">this list</a>. How long until Dogster using the million bucks to buy <a href="http://www.hamsterster.com/?x=about">this site</a>?</p>
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