<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>mathewingram.com/work &#187; acquistion</title>
	<atom:link href="http://www.mathewingram.com/work/tag/acquistion/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.mathewingram.com/work</link>
	<description>... at the intersection of media, technology, business and the web</description>
	<lastBuildDate>Sat, 09 Jul 2011 15:34:04 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.1</generator>
		<item>
		<title>Reddit gets to Digg-ify Conde Nast</title>
		<link>http://www.mathewingram.com/work/2006/10/31/reddit-gets-to-digg-ify-conde-nast/</link>
		<comments>http://www.mathewingram.com/work/2006/10/31/reddit-gets-to-digg-ify-conde-nast/#comments</comments>
		<pubDate>Tue, 31 Oct 2006 19:00:02 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Digg]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Web2.0]]></category>
		<category><![CDATA[acquistion]]></category>
		<category><![CDATA[reddit]]></category>
		<category><![CDATA[socialmedia]]></category>

		<guid isPermaLink="false">http://www.mathewingram.com/work/2006/10/31/reddit-gets-to-digg-ify-conde-nast/</guid>
		<description><![CDATA[More acquisition news: Reddit, the Digg-style social bookmarking or social-news site, has been acquired by Conde Nast, the magazine publisher behind Wired, The New Yorker, Vogue, GQ and a bunch of other magazines. The announcement from the Reddit team &#8212; which includes just four people &#8212; is here. No word so far on whether the [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-right: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.mathewingram.com%2Fwork%2F2006%2F10%2F31%2Freddit-gets-to-digg-ify-conde-nast%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.mathewingram.com%2Fwork%2F2006%2F10%2F31%2Freddit-gets-to-digg-ify-conde-nast%2F&amp;source=mathewi&amp;style=normal&amp;b=2" height="61" width="50" /><br />
			</a>
		</div>
<p>More acquisition news: Reddit, the Digg-style social bookmarking or social-news site, <a href="http://www.techcrunch.com/2006/10/31/breaking-news-conde-nastwired-acquires-reddit/">has been acquired</a> by Conde Nast, the magazine  publisher behind Wired, The New Yorker, Vogue, GQ and a bunch of other magazines. The announcement from the Reddit team &#8212; which includes just four people &#8212; is <a href="http://reddit.com/blog/trickortreat">here</a>. No word so far on whether the rumoured price of $65-million has any relationship to reality (I would be suprised if it was anything close to that).</p>
<p>Reddit is to become part of Wired media, and its voting-style service is expected to be incorporated into or Digg-ify some of Conde Nast&#8217;s other sites. As more than one observer has commented, it seems likely that the magazine empire got to know the guys at Reddit &#8212; including Alexis Ohanian, who <a href="http://www.mathewingram.com/work/2005/12/17/my-chat-with-a-reddit-co-founder/">I did</a> a short email interview with last year &#8212; when they put together <a href="http://lipstick.com" title="http://lipstick.com" target="_blank">lipstick.com</a>, a celebrity news site. They also did a similar kind of private label thing for Slate.</p>
<p><center><img src="http://www.mathewingram.com/work/wp-content/uploads/2006/10/reddit.jpg" alt="reddit" /></center></p>
<p>Maybe it&#8217;s just because I work for an old-fashioned media entity, but I happen to think that the kind of thing Digg and Reddit and <a href="http://Netscape.com" title="http://Netscape.com" target="_blank">Netscape.com</a> are doing makes a lot of sense as part of a media property of some kind. The interesting thing to watch will be whether the magazine sites that Conde Nast tries to Digg-ify will be restricted to content from those magazines, or whether they will open them up. </p>
<p>In any case, congrats to Alexis and his team (who got their start working in someone&#8217;s apartment as part of Paul Graham&#8217;s Y Combinator, a kind of summer camp for startups). I hope the deal works out for them. Matt Sparkes has an email interview with Alexis <a href="http://www.mattsparkes.org/2006/11/02/interview-alexis-ohanion-reddit-co-founder/#more-585">here</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.mathewingram.com/work/2006/10/31/reddit-gets-to-digg-ify-conde-nast/feed/</wfw:commentRss>
		<slash:comments>14</slash:comments>
		</item>
	</channel>
</rss>

