From the category archives:

Television

As the Wall Street Journal and others reported on the weekend, YouTube has struck a deal with a regional U.S. TV network to run the network’s local content on YouTube and share any advertising revenue with the company — although the exact terms of the arrangement aren’t clear. While not a huge deal either for the TV [...]

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Advertising head says TV will suffer

by Mathew on May 29, 2007 · 4 comments

The head of the second-largest ad agency in the world, WPP Group, says broadcasters are under “severe pressure” from the Internet: “Television broadcasters face “severe pressure” as advertisers abandon traditional media in favour of the internet, Sir Martin Sorrell, head of WPP, the world’s second-biggest advertising company, told The Times. The chief executive said that [...]

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CBS extends its content further

by Mathew on May 25, 2007 · 0 comments

After announcing deals recently with everyone from AOL and Microsoft to CNet and Joost — and fresh from its acquisition of Howard Lindzon’s brain with the Wallstrip deal — CBS Interactive continues to roll out its distribution strategy. From MediaPost: CBS Interactive said its month-old, ad-supported CBS Audience Network, previously known as the CBS Interactive [...]

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Is Justin.tv the future of TV?

by Mathew on May 22, 2007 · 3 comments

I know it’s kind of late, but this is a story I wrote for the Globe and Mail about Justin.tv (original is here). It’s being called "lifecasting." Justin Kan, who coined the term, is the 23-year-old co-founder of a San Francisco-based company and the "star" of an Internet video experiment called Justin.tv. He wears a [...]

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CBS buys Howard Lindzon’s brain

by Mathew on May 22, 2007 · 9 comments

Okay, CBS didn’t buy Howard Lindzon’s brain — but it is paying a substantial sum (how substantial is still up for debate, since the original report of $5-million has apparently been denied) for what he helped to create with Wallstrip, the daily video-blog on Wall Street and finance hosted by the lovely and talented Lindsay [...]

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