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	<title>mathewingram.com/work &#187; Media</title>
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		<title>You Can&#8217;t Play a New Media Game By Old Media Rules</title>
		<link>http://www.mathewingram.com/work/2011/02/26/you-cant-play-a-new-media-game-by-old-media-rules/</link>
		<comments>http://www.mathewingram.com/work/2011/02/26/you-cant-play-a-new-media-game-by-old-media-rules/#comments</comments>
		<pubDate>Sun, 27 Feb 2011 02:14:06 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=7403</guid>
		<description><![CDATA[If there&#8217;s one aspect of the media business that has been disrupted more completely than any other, it&#8217;s the whole idea of &#8220;breaking news.&#8221; Just as television devalued the old front-page newspaper scoop, the web has turned breaking news into something that lasts a matter of minutes &#8212; or even seconds &#8212; rather than hours. [...]]]></description>
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<p>If there&#8217;s one aspect of the media business that has been disrupted more completely than any other, it&#8217;s the whole idea of &#8220;breaking news.&#8221; Just as television devalued the old front-page newspaper scoop, the web has turned breaking news into something that lasts a matter of minutes &#8212; or even seconds &#8212; rather than hours. If your business is to break news, your job is becoming harder and harder every day, <a href="http://www.deadline.com/2011/02/deadline-coms-parent-company-mmc-sends-cease-desist-letter-to-thewrap-com/">as legendary Deadline Hollywood blogger Nikki Finke is only the latest to discover</a>. Finke&#8217;s company has accused a competing news site of stealing news stories, and seems to be trying to use the &#8220;hot news&#8221; doctrine of 1918 to bolster its case. But relying on laws from the turn of the century isn&#8217;t going to help make the web-based content business any easier, regardless of the merits of Finke&#8217;s complaint.</p>
<p>According to the cease-and-desist letter that Finke&#8217;s MMC Corp. sent to TheWrap &#8212; a blog run by former Washington Post staffer Sharon Waxman &#8212; that site has been &#8220;engaged in a continuous pattern of misappropriating content from <a href="http://Deadline.com" title="http://Deadline.com" target="_blank">Deadline.com</a>, publishing that information on <a href="http://TheWrap.com" title="http://TheWrap.com" target="_blank">TheWrap.com</a>, passing off that information as its own.&#8221; So far, the only response from TheWrap <a href="http://www.thewrap.com/movies/column-post/party-pooper-deadline-sends-cease-and-desist-letter-thewrap-24986?page=0,0">has been to post the entire letter</a>, and to describe the criticism as &#8220;strangely worded,&#8221; since it notes that the allegations from Finke&#8217;s site don&#8217;t actually refer to any specific stories that have been copied or misappropriated. And while Finke criticizes sites that simply call a source to verify Deadline&#8217;s stories and then rewrite them, if this is illegal then virtually the entire traditional media industry is in danger of being sued at some point.</p>
<p>To add an extra layer of irony to the whole affair, Waxman herself complained last year about her site&#8217;s content being appropriated by <a href="http://Newser.com" title="http://Newser.com" target="_blank">Newser.com</a>, the news aggregator run by Michael Wolff &#8212; and she <a href="http://www.mediaite.com/online/qa-sharon-waxman-explains-her-crusade-against-michael-wolffs-newser/">sent a cease-and-desist letter making almost identical arguments</a> to the ones that Deadline Hollywood is now making against TheWrap.</p>
<p><i>Please read <a href="http://gigaom.com/2011/02/24/you-cant-play-a-new-media-game-by-old-media-rules/">the rest of this post</a> at GigaOM</i></p>

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		<title>Should We Be Keeping Score on Twitter? Klout Thinks So</title>
		<link>http://www.mathewingram.com/work/2011/02/22/should-we-be-keeping-score-on-twitter-klout-thinks-so/</link>
		<comments>http://www.mathewingram.com/work/2011/02/22/should-we-be-keeping-score-on-twitter-klout-thinks-so/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 14:23:32 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=7395</guid>
		<description><![CDATA[As the race continues to find a reliable way of measuring influence in social networks and the &#8220;reputation graph,&#8221; Klout &#8212; one of the front-runners in that business, along with competitor PeerIndex &#8212; has launched an extension for Google&#8217;s Chrome browser that lets you see the Klout score of all the people you follow on [...]]]></description>
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<p>As the race continues to find a reliable way of measuring influence in social networks and the &#8220;reputation graph,&#8221; Klout &#8212; one of the front-runners in that business, along with competitor PeerIndex &#8212; has<a href="http://klout.com/blog/2011/02/from-hackathon-to-market-klout-for-chrome-beta/"> launched an extension for Google&#8217;s Chrome browser</a> that lets you see the Klout score of all the people you follow on Twitter when you go to the <a href="http://Twitter.com" title="http://Twitter.com" target="_blank">Twitter.com</a> website. But is that a good thing? It certainly is if you like to keep score of how you stack up against your friends and followers &#8212; and plenty of people love to do just that, even if the score is based on something they don&#8217;t really understand. But at least for now, the Klout score is still somewhat of a blunt instrument, without enough knowledge about the people it is ranking to make it a must-have piece of the new reputation graph.</p>
<p>The company&#8217;s new Chrome extension, which came out of an internal hackathon, puts a big orange &#8220;K&#8221; symbol and a score right next to the name of the people in your stream on the Twitter website. You can achieve the same thing <a href="http://www.tweetfind.com/p/freekloutpluginaddon.html">with other browsers as well</a>, and if you use the Seesmic social-network platform you can also install an extension that adds the Klout rank to your Twitter stream. After I installed the Chrome extension, I caught myself &#8212; almost subconsciously &#8212; thinking as I watched the tweet-stream flow by: &#8220;Wow &#8212; he&#8217;s only a 61? I thought he would be more,&#8221; and &#8220;Holy cow, he&#8217;s a 72!&#8221; and so on. Human beings just love to keep score.</p>
<p><em>Please read <a href="http://gigaom.com/2011/02/18/should-we-be-keeping-score-on-twitter-klout-thinks-so/">the rest of this post</a> at GigaOM</em></p>

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		<title>It&#8217;s Facebook Vs. Twitter In the Race to Make the News Social</title>
		<link>http://www.mathewingram.com/work/2011/02/12/its-facebook-vs-twitter-in-the-race-to-make-the-news-social/</link>
		<comments>http://www.mathewingram.com/work/2011/02/12/its-facebook-vs-twitter-in-the-race-to-make-the-news-social/#comments</comments>
		<pubDate>Sun, 13 Feb 2011 03:37:04 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=7380</guid>
		<description><![CDATA[Facebook has disrupted or helped to re-engineer many businesses and markets, including the photo-sharing market and the social-gaming market. But one thing it hasn&#8217;t really focused on so far is the news business. Plenty of media companies use Facebook as a news-delivery platform, and many users (including Gawker founder Nick Denton, according to a recent [...]]]></description>
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<p>Facebook has disrupted or helped to re-engineer many businesses and markets, including the photo-sharing market and the social-gaming market. But one thing it hasn&#8217;t really focused on so far is the news business. Plenty of media companies use Facebook as a news-delivery platform, and many users (including Gawker founder Nick Denton, according to a recent interview) rely on it as a news source. But Facebook itself hasn&#8217;t done much to capitalize on that. That could change, however, <a href="http://www.bbc.co.uk/news/business-12406171">judging by some comments from chief technology officer Bret Taylor</a> in an interview with the BBC &#8212; and it could pit the social network against Twitter in the race to become a social news platform.</p>
<p>While Taylor &#8212; the former co-founder of the social network FriendFeed &#8212; didn&#8217;t provide much in the way of details during his interview, he did say that he sees disruption coming to a number of industries as a result of social platforms like Facebook, much like it has to gaming, and that one of those disrupted industries is likely to be media:</p>
<blockquote><p>If we had to guess, it&#8217;s probably going to be orientated around media or news, because they are so social. When you watch a television show with your friend, it&#8217;s such an engaging social activity. We think that there&#8217;s a next generation of startups that are developing social versions of these applications, where what Zynga is to gaming, they will be to media and news, and we&#8217;re really excited about that.</p></blockquote>
<p>Taylor&#8217;s comments seem to suggest that Facebook isn&#8217;t looking to do anything news-related itself, but is hoping that developers will come up with social-news applications that can run on top of the Facebook platform, the same way that Zynga&#8217;s games like Farmville or Cityville do. One example might be <a href="http://gigaom.com/2010/12/02/flipboard-html5-rss-advertising/">an app like Flipboard</a>, which takes a person&#8217;s Facebook stream and makes it part of a social-news service, and another interesting experiment is <a href="http://www.postpost.com/">an app called PostPost</a>. Facebook is also clearly continuing to push the open-graph plugin strategy that has helped sites like The Huffington Post <a href="http://www.allfacebook.com/huffington-post-thanks-facebook-for-massive-growth-2009-10">drive massive amounts of traffic and comments</a> to the site, and offering improved commenting as a plugin for media outlets appears to be a focus as well.</p>
<p><em>(Please read <a href="http://gigaom.com/2011/02/11/its-facebook-vs-twitter-in-the-race-to-make-the-news-social/">the rest of this post at GigaOM</a>)</em></p>

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		<title>Nick Carr&#8217;s Retreat From the Internet Continues</title>
		<link>http://www.mathewingram.com/work/2010/05/31/nick-carrs-retreat-from-the-internet-continues/</link>
		<comments>http://www.mathewingram.com/work/2010/05/31/nick-carrs-retreat-from-the-internet-continues/#comments</comments>
		<pubDate>Tue, 01 Jun 2010 01:48:29 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=6200</guid>
		<description><![CDATA[I&#8217;ll admit it &#8212; I&#8217;ve kind of missed Nick Carr, and his dyspeptic blog Rough Type. After he started on his latest book, he went on a blogging hiatus, and I kind of missed reading his fulminations on a variety of things, most of which I instinctively disagreed with. I think he may have spent [...]]]></description>
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<p>I&#8217;ll admit it &#8212; I&#8217;ve kind of missed Nick Carr, and his dyspeptic blog Rough Type. After he started on his latest book, he went on a blogging hiatus, and I kind of missed reading his fulminations on a variety of things, most of which I instinctively disagreed with. I think he may have spent too long away from the blogosphere, however, encased in that 16th-century form of blogging known as &#8220;books.&#8221; Either that or the topic of his new book, which appears to be how the Internet is dumbing us down (Carr and Andrew Keen are kind of a matched set) has taken hold of him and he now believes the internet is a kind of pernicious force in people&#8217;s lives. </p>
<p><a href="http://www.roughtype.com/archives/2010/05/experiments_in.php">His latest column is about how</a> he has come to believe &#8212; or is close to believing &#8212; that links are bad. To be fair, his argument is a little more nuanced than that. He says that links are cognitive overhead, in the sense that they distract readers, even if they don&#8217;t follow them:</p>
<blockquote><p>Sometimes, they&#8217;re big distractions &#8211; we click on a link, then another, then another, and pretty soon we&#8217;ve forgotten what we&#8217;d started out to do or to read. Other times, they&#8217;re tiny distractions, little textual gnats buzzing around your head. Even if you don&#8217;t click on a link, your eyes notice it, and your frontal cortex has to fire up a bunch of neurons to decide whether to click or not.</p></blockquote>
<p>But you don&#8217;t have to take my word for it &#8212; you can go and read Nick&#8217;s argument yourself, because I have helpfully <a href="http://www.roughtype.com/archives/2010/05/experiments_in.php">provided a link to it</a>. You don&#8217;t have to click it if you don&#8217;t want to (possibly because you trust me to give you a fair representation of it), and you can click and open it in a tab to read later if you like, which I often do as I read things. The important thing is that I linked to it. I can also link to other things that might help you interpret it, like Marshall Kirkpatrick&#8217;s <a href="http://www.readwriteweb.com/archives/links_in_text.php">piece in response to Nick</a>.</p>
<p>I could also link to a piece by Fred Wilson, a web native if there ever was one, about the &#8220;power of passed links,&#8221; in which he argues that <a href="http://www.avc.com/a_vc/2009/04/the-power-of-passed-links.html">links are the currency of the web</a>. Like Nick&#8217;s criticism of links, currency can get in the way in our lives as well &#8212; it not only makes our pockets heavy with change, but it warps people&#8217;s minds in all sorts of ways. And yet, we couldn&#8217;t very well do without it. But links aren&#8217;t just useful to readers &#8212; I think adding them is also an exercise in intellectual discipline for the writer. </p>
<p>As I mentioned to a number of other people who were discussing Nick&#8217;s piece, including <a href="http://twitter.com/Chanders">Chris Anderson</a> and <a href="http://twitter.com/lavrusik">Vadim Lavrusik</a>, I think not including links (which a surprising number of web writers still don&#8217;t) is in many cases a sign of intellectual cowardice. What it says is that the writer is unprepared to have his or her ideas tested by comparing them to anyone else&#8217;s, and is hoping that no one will notice. In other cases, it&#8217;s <a href="http://twitter.com/jeffjarvis/statuses/15144966866">a sign of intellectual arrogance</a> &#8212; a sign that the writer believes these ideas sprang fully formed from his or her brain, like Athena from Zeus&#8217;s forehead, and have no link to anything that another person might have thought or written. Either way, getting rid of links is a failure on the writer&#8217;s part.</p>
<p>As I said in a comment on Nick&#8217;s post, I fully expect his next move will be to remove links of any kind &#8212; and then to ban comments as well, as &#8220;thinkers&#8221; such as Seth Godin have, since they just get in the way of all that pure thought. And then, perhaps, Nick will finally decide that the internet itself is rather over-rated, and will retreat to his books, where no one can argue with him. And that would be a shame, because arguing with him is such fun.</p>

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		<title>The Agenda on privacy, taped live at mesh10</title>
		<link>http://www.mathewingram.com/work/2010/05/20/the-agenda-on-privacy-taped-live-at-mesh10/</link>
		<comments>http://www.mathewingram.com/work/2010/05/20/the-agenda-on-privacy-taped-live-at-mesh10/#comments</comments>
		<pubDate>Thu, 20 May 2010 20:49:06 +0000</pubDate>
		<dc:creator>Mathew</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[mesh]]></category>
		<category><![CDATA[mesh2010]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[The Agenda]]></category>
		<category><![CDATA[TVO]]></category>

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		<description><![CDATA[There were too many highlights from mesh2010 for me to pick a single one, but among the top moments on any list was the taping of a live version of TVO&#8217;s The Agenda with the always excellent Steve Paikin. TVO producer Mike Miner and I started talking about the idea last year, because we had [...]]]></description>
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<p>There were too many highlights from mesh2010 for me to pick a single one, but among the top moments on any list was the <a href="http://www.tvo.org/TVO/WebObjects/TVO.woa?videoid?86875006001">taping of a live version of TVO&#8217;s The Agenda</a> with the always excellent Steve Paikin. TVO producer Mike Miner and I started talking about the idea last year, because we had always wanted to have Steve come and interview someone but it never seemed to work out &#8212; so Mike suggested taping a whole show there, and after much working out of details that&#8217;s exactly what happened. It was a fantastic show, with Ontario Privacy Commissioner Ann Cavoukian, consultant Alan Sawyer, the wonderful Joseph Menn (who did one of the keynotes at mesh), David Fewer of CIPPIC and yours truly. Thanks again to Mike and Steve and the rest of the TVO team for being such a pleasure to work with and for helping us make this a reality. </p>
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