50 Cent: Piracy Is Part Of The Marketing

by Mathew on September 14, 2009 · Comments

Mike Masnick at Techdirt (who got profiled at CNET recently) writes about rapper 50 Cent’s approach to piracy:

Famed rapper 50 Cent (Curtis Jackson) was apparently on CNBC recently talking about his “business acumen.” I have to admit that having three different people all trying to interview him at once is rather annoying — as they almost never let him complete a thought. However, when they ask him about piracy, and whether or not it makes him angry (around 2 minutes), he responds that: he sees it as a part of the marketing of a musician, because “the people who didn’t purchase the material, they end up at the concert.” He says that people can fall in love with the music either way, and then they’ll go to concerts. He notes that you can’t stop piracy either way, so why try to fight it? He also talks about other business opportunities for musicians.

Posted via web from mathewingram’s posterous

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  • DeboraB
    I admit that what 50 cent claimed about the music and about the fact that people can fall in love with music is quite true. He should make his own website with his life or if he doesn't have time, which I suppose he doesn't he could ask outrank success Austin website designer, to create him a blog. It would give him some free space to breath and to relax for sure.
  • That is so f**king Zen. I don't like the guy at all, but when I read Robert Greene's post about how he came to meet him and then co-write a book with him (http://www.powerseductionandwar.com/archives/th...), I started to consider that maybe what I don't like is just a character. I'm still not sure, but reading about this kind of marketing intuition definitely gets him a few points in my esteem.
  • Would have to agree with him. Although of course you should try to stop it or at least slow it down.

    Branding is branding
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