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	<title>Comments on: Digg this: Google to gobble Digg?</title>
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	<link>http://www.mathewingram.com/work/2008/07/22/digg-this-google-to-gobble-digg/</link>
	<description>... at the intersection of media, technology, business and the web</description>
	<pubDate>Sat, 22 Nov 2008 07:21:18 +0000</pubDate>
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		<title>By: Svetlana Gladkova</title>
		<link>http://www.mathewingram.com/work/2008/07/22/digg-this-google-to-gobble-digg/#comment-340203</link>
		<dc:creator>Svetlana Gladkova</dc:creator>
		<pubDate>Wed, 23 Jul 2008 12:52:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=2560#comment-340203</guid>
		<description>I also see that Google views Digg as a nice additional advertising property: it will place its ads on Digg and send extra traffic from Google News and Google Reader probably as well (using recommended subscriptions) so it will have a nice extra revenue source as well. And maybe it will finally make Digg itself more mainstream - something that Digg has been trying to achieve for some time.</description>
		<content:encoded><![CDATA[<p>I also see that Google views Digg as a nice additional advertising property: it will place its ads on Digg and send extra traffic from Google News and Google Reader probably as well (using recommended subscriptions) so it will have a nice extra revenue source as well. And maybe it will finally make Digg itself more mainstream - something that Digg has been trying to achieve for some time.</p>
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		<title>By: Tim A</title>
		<link>http://www.mathewingram.com/work/2008/07/22/digg-this-google-to-gobble-digg/#comment-340202</link>
		<dc:creator>Tim A</dc:creator>
		<pubDate>Wed, 23 Jul 2008 04:34:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=2560#comment-340202</guid>
		<description>Did they just give up building there own? - &lt;a href="http://www.techcrunch.com/2008/07/14/google-bucket-testing-new-digg-like-search-interface/"&gt;http://www.techcrunch.com/2008/07/14/google-buc...&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Did they just give up building there own? - <a href="http://www.techcrunch.com/2008/07/14/google-bucket-testing-new-digg-like-search-interface/"></a><a href="http://www.techcrunch.com/2008/07/14/google-buc.." rel="nofollow">http://www.techcrunch.com/2008/07/14/google-buc..</a>.</p>
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		<title>By: calamityjake</title>
		<link>http://www.mathewingram.com/work/2008/07/22/digg-this-google-to-gobble-digg/#comment-340201</link>
		<dc:creator>calamityjake</dc:creator>
		<pubDate>Wed, 23 Jul 2008 03:56:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/?p=2560#comment-340201</guid>
		<description>I think you&#39;re right--the combination of Google News and Digg might be a good one. The Google News algorithm works quite well, but adding a bit of humanity to the process might make the results more interesting/useful. Plus, without being integrated into something big (Google, NY Times, MSNBC, CNN, maybe Yahoo is still relevant enough), Digg has a pretty clear ceiling on its usefulness. Once anyone with a google login can play, the data will get a lot more interesting.&lt;br&gt;&lt;br&gt;Google already does something Diggish on its search pages--results that get clicked on are valued higher than those that don&#39;t--but a more explicit voting system might be worth instituting there, too.</description>
		<content:encoded><![CDATA[<p>I think you&#39;re right&#8211;the combination of Google News and Digg might be a good one. The Google News algorithm works quite well, but adding a bit of humanity to the process might make the results more interesting/useful. Plus, without being integrated into something big (Google, NY Times, MSNBC, CNN, maybe Yahoo is still relevant enough), Digg has a pretty clear ceiling on its usefulness. Once anyone with a google login can play, the data will get a lot more interesting.</p>
<p>Google already does something Diggish on its search pages&#8211;results that get clicked on are valued higher than those that don&#39;t&#8211;but a more explicit voting system might be worth instituting there, too.</p>
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