http://www.mathewingram.com/work/2008/06/26/dont-worry-media-old-people-love-you/ ... at the intersection of media, technology, business and the web Tue, 04 Oct 2011 13:01:00 +0000 hourly 1 http://wordpress.org/?v=3.1 http://www.mathewingram.com/work/2008/06/26/dont-worry-media-old-people-love-you/comment-page-1/#comment-374444 antje Fri, 27 Jun 2008 06:57:14 +0000 http://www.mathewingram.com/work/?p=2518#comment-374444 lol yeah, crap, I'm getting closer to 50 than I am to 21!!!! lol yeah, crap, I'm getting closer to 50 than I am to 21!!!!

]]> http://www.mathewingram.com/work/2008/06/26/dont-worry-media-old-people-love-you/comment-page-1/#comment-341823 antje Fri, 27 Jun 2008 02:57:14 +0000 http://www.mathewingram.com/work/?p=2518#comment-341823 lol yeah, crap, I'm getting closer to 50 than I am to 21!!!! lol yeah, crap, I'm getting closer to 50 than I am to 21!!!!

]]> http://www.mathewingram.com/work/2008/06/26/dont-worry-media-old-people-love-you/comment-page-1/#comment-341822 mathewi Thu, 26 Jun 2008 19:33:07 +0000 http://www.mathewingram.com/work/?p=2518#comment-341822 Good for you, D. Me too :-) Good for you, D. Me too :-)

]]> http://www.mathewingram.com/work/2008/06/26/dont-worry-media-old-people-love-you/comment-page-1/#comment-341821 D Steele Thu, 26 Jun 2008 19:10:04 +0000 http://www.mathewingram.com/work/?p=2518#comment-341821 I strongly believe that any business who thinks that they are going to cruise to riches with traditional 'old folks' advertising to the ageing baby boomers is doomed. I was born in 1946, so I'm on the leading edge. What products have I looked at recently? The new VW crossover SUV; light weight tents; computer programming books at Amazon; memory upgrades for my new Macbook. What, no incontinence products? Sorry. I just turn off completely when I see 'Senior', 'Elder', etc etc in any advertising. I strongly believe that any business who thinks that they are going to cruise to riches with traditional 'old folks' advertising to the ageing baby boomers is doomed. I was born in 1946, so I'm on the leading edge. What products have I looked at recently? The new VW crossover SUV; light weight tents; computer programming books at Amazon; memory upgrades for my new Macbook. What, no incontinence products? Sorry. I just turn off completely when I see 'Senior', 'Elder', etc etc in any advertising.

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