Comments on: Metallica: One step forward, two steps… http://www.mathewingram.com/work/2008/06/11/metallica-one-step-forward-two-steps/ ... at the intersection of media, technology, business and the web Fri, 19 Mar 2010 14:46:36 +0000 http://wordpress.org/?v=2.9 hourly 1 By: Gabriel N. http://www.mathewingram.com/work/2008/06/11/metallica-one-step-forward-two-steps/comment-page-1/#comment-374672 Gabriel N. Thu, 12 Jun 2008 18:49:19 +0000 http://www.mathewingram.com/work/?p=2483#comment-374672 Either the band and/or management are clueless and don't want to embrace the digital world OR knowing that they have already generated past negative feelings, they figure they might as well play it up. <br><br>It could be a bizarre (read: controversial/calculated) way to get attention in our ADD world. It sure creates a much longer buzz, even though it seems counterintuitive. I wonder how many people are now curious to hear the new songs because of all the hoopla.<br><br>I'm sure that regardless of their motives and questionable business decisions, they will move a whole lot of CDs and sell-out arenas. Either the band and/or management are clueless and don't want to embrace the digital world OR knowing that they have already generated past negative feelings, they figure they might as well play it up.

It could be a bizarre (read: controversial/calculated) way to get attention in our ADD world. It sure creates a much longer buzz, even though it seems counterintuitive. I wonder how many people are now curious to hear the new songs because of all the hoopla.

I'm sure that regardless of their motives and questionable business decisions, they will move a whole lot of CDs and sell-out arenas.

]]> By: Gabriel N. http://www.mathewingram.com/work/2008/06/11/metallica-one-step-forward-two-steps/comment-page-1/#comment-340268 Gabriel N. Thu, 12 Jun 2008 14:49:19 +0000 http://www.mathewingram.com/work/?p=2483#comment-340268 Either the band and/or management are clueless and don't want to embrace the digital world OR knowing that they have already generated past negative feelings, they figure they might as well play it up. <br><br>It could be a bizarre (read: controversial/calculated) way to get attention in our ADD world. It sure creates a much longer buzz, even though it seems counterintuitive. I wonder how many people are now curious to hear the new songs because of all the hoopla.<br><br>I'm sure that regardless of their motives and questionable business decisions, they will move a whole lot of CDs and sell-out arenas. Either the band and/or management are clueless and don't want to embrace the digital world OR knowing that they have already generated past negative feelings, they figure they might as well play it up.

It could be a bizarre (read: controversial/calculated) way to get attention in our ADD world. It sure creates a much longer buzz, even though it seems counterintuitive. I wonder how many people are now curious to hear the new songs because of all the hoopla.

I'm sure that regardless of their motives and questionable business decisions, they will move a whole lot of CDs and sell-out arenas.

]]> By: bbluesman http://www.mathewingram.com/work/2008/06/11/metallica-one-step-forward-two-steps/comment-page-1/#comment-340267 bbluesman Thu, 12 Jun 2008 00:20:32 +0000 http://www.mathewingram.com/work/?p=2483#comment-340267 Well if nothing else they're being consistent. They are arrogant snots. I used to like their music but unfortunately they have provided me with way too much information. musicians say what the y have to say in their music. These guys not only don't "get "the web they don't "get" marketing or PR either. Chumps! Well if nothing else they're being consistent. They are arrogant snots. I used to like their music but unfortunately they have provided me with way too much information. musicians say what the y have to say in their music. These guys not only don't “get “the web they don't “get” marketing or PR either. Chumps!

]]> By: Metallica: …And Censorship For All | davefleet.com http://www.mathewingram.com/work/2008/06/11/metallica-one-step-forward-two-steps/comment-page-1/#comment-338257 Metallica: …And Censorship For All | davefleet.com Wed, 11 Jun 2008 22:05:55 +0000 http://www.mathewingram.com/work/?p=2483#comment-338257 [...] Metallica: One Step Forward, Two Steps… - Mathew Ingram [...] [...] Metallica: One Step Forward, Two Steps… – Mathew Ingram [...]

]]> By: SkatterBand Blog » Blog Archive » Is Metallica A Genius or Just an Internet Iddiot? http://www.mathewingram.com/work/2008/06/11/metallica-one-step-forward-two-steps/comment-page-1/#comment-338247 SkatterBand Blog » Blog Archive » Is Metallica A Genius or Just an Internet Iddiot? Wed, 11 Jun 2008 15:50:41 +0000 http://www.mathewingram.com/work/?p=2483#comment-338247 [...] Metallica: One step forward, two steps… [...] [...] Metallica: One step forward, two steps… [...]

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