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	<title>Comments on: What is a Facebook app worth?</title>
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	<link>http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/</link>
	<description>... at the intersection of media, technology, business and the web</description>
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		<title>By: Neil</title>
		<link>http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/comment-page-1/#comment-374514</link>
		<dc:creator>Neil</dc:creator>
		<pubDate>Wed, 08 Apr 2009 14:04:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/#comment-374514</guid>
		<description>Then what about funwall.in a similiar one operates in India having massive traffic?</description>
		<content:encoded><![CDATA[<p>Then what about funwall.in a similiar one operates in India having massive traffic?</p>
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		<title>By: Neil</title>
		<link>http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/comment-page-1/#comment-346145</link>
		<dc:creator>Neil</dc:creator>
		<pubDate>Wed, 08 Apr 2009 09:04:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/#comment-346145</guid>
		<description>Then what about funwall.in a similiar one operates in India having massive traffic?</description>
		<content:encoded><![CDATA[<p>Then what about funwall.in a similiar one operates in India having massive traffic?</p>
]]></content:encoded>
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		<title>By: How much is a SuperPoke worth? - - mathewingram.com/work</title>
		<link>http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/comment-page-1/#comment-336677</link>
		<dc:creator>How much is a SuperPoke worth? - - mathewingram.com/work</dc:creator>
		<pubDate>Fri, 18 Jan 2008 15:57:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/#comment-336677</guid>
		<description>[...] a recent post, I looked at the numbers put out by Adonomics &#8212; a Facebook app consulting company &#8212; which argues that apps like [...]</description>
		<content:encoded><![CDATA[<p>[...] a recent post, I looked at the numbers put out by Adonomics &#8212; a Facebook app consulting company &#8212; which argues that apps like [...]</p>
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		<title>By: mathewi</title>
		<link>http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/comment-page-1/#comment-342748</link>
		<dc:creator>mathewi</dc:creator>
		<pubDate>Sat, 12 Jan 2008 16:27:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/#comment-342748</guid>
		<description>agreed</description>
		<content:encoded><![CDATA[<p>agreed</p>
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		<title>By: John Minnihan</title>
		<link>http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/comment-page-1/#comment-342747</link>
		<dc:creator>John Minnihan</dc:creator>
		<pubDate>Sat, 12 Jan 2008 15:40:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2008/01/11/what-is-a-facebook-app-worth/#comment-342747</guid>
		<description>Sure - the assumption above was that the apps were not currently gen&#039;ing any revenue.  For those that are, the math remains basic: total revenue / total users = rev per user.&lt;br&gt;&lt;br&gt;Now that facebook is considering (it may be reality, I&#039;ve lost track) allowing users to hide some apps from their profile pages, this could greatly reduce any contrived value those apps had, if &quot;viewability&quot; was part of the equation.&lt;br&gt;&lt;br&gt;This is evolving, to be sure, and remains an interesting topic.  But don&#039;t discount the overall faddish nature of it.  Look at how quickly Twitter emerged and engaged folks.  Something else is always around the corner.</description>
		<content:encoded><![CDATA[<p>Sure &#8211; the assumption above was that the apps were not currently gen&#39;ing any revenue.  For those that are, the math remains basic: total revenue / total users = rev per user.</p>
<p>Now that facebook is considering (it may be reality, I&#39;ve lost track) allowing users to hide some apps from their profile pages, this could greatly reduce any contrived value those apps had, if &#8220;viewability&#8221; was part of the equation.</p>
<p>This is evolving, to be sure, and remains an interesting topic.  But don&#39;t discount the overall faddish nature of it.  Look at how quickly Twitter emerged and engaged folks.  Something else is always around the corner.</p>
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