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	<title>Comments on: Rolling Stone: old magazine, new ambitions</title>
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	<link>http://www.mathewingram.com/work/2007/04/13/rolling-stone-old-magazine-new-ambitions/</link>
	<description>... at the intersection of media, technology, business and the web</description>
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		<title>By: Ed Lee</title>
		<link>http://www.mathewingram.com/work/2007/04/13/rolling-stone-old-magazine-new-ambitions/comment-page-1/#comment-247255</link>
		<dc:creator>Ed Lee</dc:creator>
		<pubDate>Fri, 13 Apr 2007 16:56:20 +0000</pubDate>
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		<description>i think this idea has a lot of potential. music is such an evocative medium that evokes a huge amount of passion - precisely what you need in a community. rolling stone may indeed be old, bloated, out of touch and any other of the accusations thrown at it but it does have some pulling power.

whether they can translate this power into value added content, such as exclusive live performances, that they can build a community around remains to be seen.  who knows, we may see a partnership with lastfm...

Ed</description>
		<content:encoded><![CDATA[<p>i think this idea has a lot of potential. music is such an evocative medium that evokes a huge amount of passion &#8211; precisely what you need in a community. rolling stone may indeed be old, bloated, out of touch and any other of the accusations thrown at it but it does have some pulling power.</p>
<p>whether they can translate this power into value added content, such as exclusive live performances, that they can build a community around remains to be seen.  who knows, we may see a partnership with lastfm&#8230;</p>
<p>Ed</p>
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		<title>By: Mathew</title>
		<link>http://www.mathewingram.com/work/2007/04/13/rolling-stone-old-magazine-new-ambitions/comment-page-1/#comment-247239</link>
		<dc:creator>Mathew</dc:creator>
		<pubDate>Fri, 13 Apr 2007 16:10:29 +0000</pubDate>
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		<description>Good one, Amy  :-)</description>
		<content:encoded><![CDATA[<p>Good one, Amy  :-)</p>
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		<title>By: Amyloo</title>
		<link>http://www.mathewingram.com/work/2007/04/13/rolling-stone-old-magazine-new-ambitions/comment-page-1/#comment-247238</link>
		<dc:creator>Amyloo</dc:creator>
		<pubDate>Fri, 13 Apr 2007 16:05:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2007/04/13/rolling-stone-old-magazine-new-ambitions/#comment-247238</guid>
		<description>Good idea: stick a pitchfork in it and see if it&#039;s done.</description>
		<content:encoded><![CDATA[<p>Good idea: stick a pitchfork in it and see if it&#8217;s done.</p>
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