Comments on: Independent: just another word for "wrong" http://www.mathewingram.com/work/2007/03/26/independent-just-another-word-for-wrong/ ... at the intersection of media, technology, business and the web Thu, 18 Mar 2010 18:24:48 +0000 http://wordpress.org/?v=2.9 hourly 1 By: Phil Butler http://www.mathewingram.com/work/2007/03/26/independent-just-another-word-for-wrong/comment-page-1/#comment-240830 Phil Butler Tue, 27 Mar 2007 03:18:08 +0000 http://www.mathewingram.com/work/2007/03/26/independent-just-another-word-for-wrong/#comment-240830 I am not so concerned with newspapers per se, as I am slightly disconcerted by the news today that Time is closing down the print aspect of Life magazine. Having grown up with all those images (I know they will still be online) it is sad to watch things like that pass into the night. Maybe I am just being sentimental :) I am not so concerned with newspapers per se, as I am slightly disconcerted by the news today that Time is closing down the print aspect of Life magazine.

Having grown up with all those images (I know they will still be online) it is sad to watch things like that pass into the night.

Maybe I am just being sentimental :)

]]> By: Eric Berlin http://www.mathewingram.com/work/2007/03/26/independent-just-another-word-for-wrong/comment-page-1/#comment-240711 Eric Berlin Mon, 26 Mar 2007 19:08:28 +0000 http://www.mathewingram.com/work/2007/03/26/independent-just-another-word-for-wrong/#comment-240711 Yes, it's the change of thinking overall that is essential. I've written pieces covering Reuters and The Economist's use of blogs, and while the desire seems to be there to implement blogs (and other tools) into their online offerings, they at the least still have a ways to go. For example, while Reuter's ed-in-chief wrote a blog post, at the time I wrote the piece most of their blogs had the "ghost town effect" which is measured in lack of comments but more importantly, lack of posts for huge lengths of time. And I spoke with The Economist's exec editor and head of online media, and while he enthusiastically spoke about their blog offerings, the integration with the rest of their online content was nearly nonexistent. Further, blog posts were anonymous, allowing no personal interaction with author and reader. Yes, it’s the change of thinking overall that is essential. I’ve written pieces covering Reuters and The Economist’s use of blogs, and while the desire seems to be there to implement blogs (and other tools) into their online offerings, they at the least still have a ways to go.

For example, while Reuter’s ed-in-chief wrote a blog post, at the time I wrote the piece most of their blogs had the “ghost town effect” which is measured in lack of comments but more importantly, lack of posts for huge lengths of time.

And I spoke with The Economist’s exec editor and head of online media, and while he enthusiastically spoke about their blog offerings, the integration with the rest of their online content was nearly nonexistent. Further, blog posts were anonymous, allowing no personal interaction with author and reader.

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