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	<title>Comments on: Can a newspaper be a social network&#63;</title>
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	<link>http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/</link>
	<description>... at the intersection of media, technology, business and the web</description>
	<pubDate>Tue, 02 Dec 2008 08:54:06 +0000</pubDate>
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		<title>By: Loconut - Perth News</title>
		<link>http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-335330</link>
		<dc:creator>Loconut - Perth News</dc:creator>
		<pubDate>Fri, 19 Oct 2007 06:08:51 +0000</pubDate>
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		<description>I think the social interaction on news sites is still almost entirely amongst readers - I can think of very few examples here in Australia (except for the odd Fairfax blog) whereby journalists actively participate in the discussions.</description>
		<content:encoded><![CDATA[<p>I think the social interaction on news sites is still almost entirely amongst readers - I can think of very few examples here in Australia (except for the odd Fairfax blog) whereby journalists actively participate in the discussions.</p>
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		<title>By: Rob Hyndman</title>
		<link>http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-235291</link>
		<dc:creator>Rob Hyndman</dc:creator>
		<pubDate>Wed, 07 Mar 2007 23:48:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-235291</guid>
		<description>Well, maybe &lt;strong&gt;some&lt;/strong&gt; columnists.  :)</description>
		<content:encoded><![CDATA[<p>Well, maybe <strong>some</strong> columnists.  :)</p>
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		<title>By: Mathew</title>
		<link>http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-234859</link>
		<dc:creator>Mathew</dc:creator>
		<pubDate>Wed, 07 Mar 2007 01:00:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-234859</guid>
		<description>Thanks, Rohan -- I guess you and Rob disagree on that point  :-)</description>
		<content:encoded><![CDATA[<p>Thanks, Rohan &#8212; I guess you and Rob disagree on that point  :-)</p>
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		<title>By: Rohan Jayasekera</title>
		<link>http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-234764</link>
		<dc:creator>Rohan Jayasekera</dc:creator>
		<pubDate>Tue, 06 Mar 2007 21:53:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-234764</guid>
		<description>Mathew, you asked "But do readers want to socialize with their newspaper, or with the journalists who work there?"

I think many readers have no particular interest in socializing with their newspaper, nor its other readers - but would like to socialize with the journalists who work there.  My subscription to the Globe continues thanks largely to its columnists.</description>
		<content:encoded><![CDATA[<p>Mathew, you asked &#8220;But do readers want to socialize with their newspaper, or with the journalists who work there?&#8221;</p>
<p>I think many readers have no particular interest in socializing with their newspaper, nor its other readers - but would like to socialize with the journalists who work there.  My subscription to the Globe continues thanks largely to its columnists.</p>
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		<title>By: Mathew</title>
		<link>http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-234336</link>
		<dc:creator>Mathew</dc:creator>
		<pubDate>Mon, 05 Mar 2007 16:12:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.mathewingram.com/work/2007/03/04/can-a-newspaper-be-a-social-network/#comment-234336</guid>
		<description>Gzino, you are right -- features don't create communities.

And Karl, I think you are also right and that good local newspapers are already at the hub of a social network or community.

As for the question about whether engagement and traffic can boost advertising levels enough  to make up for losses on the paper side, I think that is the billion-dollar question everyone would like an answer to  :-)

Thanks to all for their comments.</description>
		<content:encoded><![CDATA[<p>Gzino, you are right &#8212; features don&#8217;t create communities.</p>
<p>And Karl, I think you are also right and that good local newspapers are already at the hub of a social network or community.</p>
<p>As for the question about whether engagement and traffic can boost advertising levels enough  to make up for losses on the paper side, I think that is the billion-dollar question everyone would like an answer to  :-)</p>
<p>Thanks to all for their comments.</p>
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